The third aspect revealed that when we engage in any kind of self-improvement or empowerment method, we're enlisting the memory bank of our collective human story-line (a more common name for this is soul ) to aid us in becoming "more" and "better" as human beings. What I'll share with you now, I didn't understand until two years later. On the level of the persona, the personal I, the individual self, no freedom is possible because you'll remain trapped identifying yourself as that person. Everything you think, know, understand, believe and trust stems from the age-old human memory bank. Therefore, the mental, emotional and behavioral structure of your personal identity is almost entirely old, regurgitated and has already been lived out many times by other human beings. Who you are is not the person you think you are. You are not the flesh, blood and bones, nor the mental capacities of your body. Who you are is something entirely different and only once you know for certain via a direct understanding can true freedom be yours (see The Greatest Lie Ever Believed Visual Book ).
I saw that all personal empowerment processes in the market place kept people entrenched in the ever-repeating cycle of human suffering. Although we called ourselves "experts", we were, in reality, like the blind leading the blind. We assumed we had all the answers for people's ultimate well-being and happiness but had no clue at all what was really necessary. None of us had an inkling of how life actually worked. We fumbled around in the dark, treading water with people, going nowhere at all.